Channel partner programmes are an invaluable platform for B2B businesses to accelerate their sales cycle.

But unfortunately they frequently fail to perform, because they have limited access to engaging or insightful material to support sales; have limited understanding of the solution offering or your key messages or there may well be lack of communication or process in place to locate the relevant information.

Our role is to help organisations empower their channel enabling these partners to be successful in their markets. We develop programmes designed to help channel partners extend their reach into the marketplace by increasing their knowledge base and expertise.  We spearhead a robust content marketing framework of sales enablement assets, ensuring it supports each stage of the sales funnel that your partners are involved with, that answers their customer questions, addresses their objectives, clearly communicates USPs and delivers a balance of solution benefits and technical know-how.

We create ecosystem, a channel resource hub where partner representatives are integrated as an extension of your team with direct access to content, real-time updates and a direct line of communication – supporting their ease of management and yours. Our successful channel partner programmes work to increase revenue, reduce time to market and drive growth. But to be successful takes time and investment.

Some of our recent work

Elevating the LinkedIn profile of Cyfor’s COO

Cyfor Logo

Launching a new cloud offering with channel partners

Channel marketing refresh

Building Trust & Demonstrating Expertise Through Thought Leadership

Sectors

Our consultants, subject matter experts and social geeks inspire change across specific sectors within the b2b technology landscape.

Cybersecurity

Cybersecurity is a significant challenge for all businesses and is a sector that is attracting a lot of attention as well a lot of investment.

cybersecurity PR agency

Physical Security

The physical security market is rapidly expanding and we know that brands are finding it harder than ever before to be seen – and heard.

PHYSICAL SECURITY PR agency

Industrial Tech

Successfully communicating new technology in the manufacturing and engineering space requires specific expertise.

Green Tech

Sustainability and environmental social governance is firmly on the boardroom agenda and green tech solutions have never been more attractive to investors and customers.

GREENTECH PR SPECIALISTS

SpaceTech PR

Space has never been more accessible, creating challenge and opportunity for every business sector

Enterprise Tech

Technology in business essentially falls into two camps – either improving the efficiency of existing processes or creating new opportunities and ways of working.

Enterprise technology PR agency

Other Services

Focusing on delivering ROI we bring together marketing disciplines that work in concert to generate high-octane programmes that drive pipeline, sales and company growth.

Public Relations

We don’t tell stories, we build credibility & help maintain reputations.

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Content Marketing

We evaluate your customer journey on your site, and across your channels to formulate a detailed picture.

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Lead Acquisition

Qualified sales leads are what any growth-focussed business needs to achieve and exceed its ambitions.

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Account Based Marketing

We support you to accelerate your sales by helping you better understand and identify your best-fit accounts and turn them into customers.

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Digital Marketing

Today the digital customer experience is an everyday occurrence and uber-critical to the success of your communication.

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Brand, Positioning & Messaging

From developing brand identities, defining positioning, to creating strong messages that support and underpin your brand.

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Influencer Relations

We research and identify those that matter in your sector who have authority and audience within your target prospect’s industry.

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Intelligent Analytics

The most important element of any communications activity is attribution.

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Hello, we are say. Fluent in Healthcare and Technology

We are technology, healthcare and corporate communications specialists. We have evolved into a hybrid agency, integrating the best of PR with other disciplines to bring communications programmes to life across multiple channels. From our base in London we offer a full range of marketing, communications and public relations services, working for both UK and international clients.

Driven by insight, expertise and fresh thinking, our award-winning programmes are designed to create relevant, positive and sustainable behavioural change.

About Us